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 Duration 14 hours

Course Outline

Foundations of Executive Communication and Data Storytelling

  • Analyzing how executives process information and make strategic decisions
  • Differentiating between passive information reporting and active recommendation presentation
  • Transforming raw business data into clear messages, key takeaways, and actionable steps
  • Applying simple storytelling frameworks specifically suited for executive presentations

Contextualizing the Message for Audience and Decision-Making

  • Identifying the specific audience, decision context, and primary presentation objective
  • Defining the core business question, proposed recommendation, supporting evidence, and immediate next steps
  • Crafting concise slide headlines and executive summaries for maximum impact
  • Structuring the presentation flow to enhance clarity and accelerate alignment

Leveraging AI for Presentation Planning and Refinement

  • Utilizing AI tools to draft outlines, generate headlines, summarize content, and develop talking points
  • Using prompt engineering to refine logic, sequence, and overall clarity
  • Adapting AI-generated content to match the appropriate tone, audience expectations, and business context
  • Validating AI outputs for accuracy, confidentiality, and business relevance

Crafting Clear Executive Slides in PowerPoint

  • Applying corporate templates, standard layouts, approved fonts, and color codes
  • Selecting charts and visuals that directly reinforce the business message
  • Minimizing visual clutter and using emphasis techniques to guide viewer attention
  • Enhancing readability, visual consistency, and logical flow between slides

Constructing Persuasive Visual Narratives

  • Synthesizing data, visuals, and commentary into a coherent and compelling story
  • Clearly highlighting key insights, trade-offs, risks, and available options
  • Employing annotations and comparative visuals to underpin decision-making
  • Steering clear of common pitfalls in executive presentation delivery

Practical Presentation Workshop and Constructive Feedback

  • Analyzing an existing or sample corporate presentation for improvement opportunities
  • Re-engineering slides using storytelling principles, design best practices, and AI assistance
  • Presenting revised content and engaging with structured, professional feedback
  • Developing a practical, reusable checklist for post-course application

Requirements

  • A foundational understanding of business data, charting, and standard presentation workflows
  • Proficiency in using Microsoft PowerPoint or comparable presentation software
  • Professional experience engaging with reports, dashboards, or business update cycles

Target Audience

  • Business professionals responsible for preparing executive-level presentations
  • Managers, team leads, and analysts tasked with presenting insights to drive decision-making
  • Staff in marketing, strategy, finance, and operations who work with branded corporate slide decks

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