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Course Outline

Introduction to Looker Studio

  • Overview of Looker Studio and its capabilities
  • Key concepts: metrics, dimensions, and data sources
  • Interface tour of Looker Studio

Connecting to Data Sources

  • Review of supported data sources
  • Linking Google Analytics, Google Sheets, and other platforms
  • Addressing common connection challenges

Creating Your First Dashboard

  • Adding and configuring visualizations, including tables, charts, and scorecards
  • Application of filters, date ranges, and drilldowns
  • Dashboard layout design and formatting

Simplified Data Visualization

  • Best practices for effective data visualization
  • Utilizing color, labels, and text to enhance clarity
  • Integrating multiple data sources into a single report

Customizing and Sharing Reports

  • Developing user-specific views through filters and permissions
  • Exporting, embedding, and publishing dashboards
  • Collaborating with team members on dashboard development

Final Project: Developing a Business Dashboard

  • Building a dashboard for a real-world scenario
  • Incorporating advanced visualizations and interactive elements
  • Presentation of the final dashboard to peers or instructors

Summary and Future Steps

Requirements

  • Familiarity with spreadsheet software such as Microsoft Excel or Google Sheets.
  • A fundamental understanding of data concepts, including metrics and dimensions.

Target Audience

  • Business analysts
  • Marketing professionals
  • Small business owners
  • Individuals new to data visualization and reporting
 14 Hours

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