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Duration 14 hours
Course Outline
Introduction to Generative Media on Vertex AI
- Introduction to Veo, Imagen, Chirp, and Lyria
- Cross-industry use cases
- Practical lab: configuring the Vertex AI environment
Image Generation with Imagen
- Prompt engineering for high-quality imagery
- Considerations for style, consistency, and branding
- Practical lab: developing product visuals
Video Creation with Veo
- Text-to-video processes
- Refining and editing generated video content
- Practical lab: producing concise marketing videos
Speech and Audio with Chirp
- Text-to-speech and speech-to-text features
- Applications in voice cloning and accessibility
- Practical lab: crafting branded audio materials
Music Generation with Lyria
- Generative composition across various genres
- Incorporating music into marketing and media initiatives
- Practical lab: creating background music
Integrating Media Modalities
- Linking outputs across models (image + audio + video)
- Developing multimodal workflows for narrative purposes
- Practical lab: assembling a full multimedia campaign asset
Enterprise Deployment and Best Practices
- Ethical implications and brand safety
- Workflow optimization for scalability and compliance
- Case studies on enterprise implementation
Summary and Next Steps
Requirements
- Proficiency with cloud-based tools and APIs
- Foundational knowledge of generative AI concepts
- Experience with media workflows (image, video, or audio)
Target Audience
- Content creators
- Marketing teams
- Product managers
- Developers
Testimonials (1)
easy steps in ML